
Content is the lifeblood of any website and includes the written content, number of pages, images or videos and many more permutations. Content is something we will discuss in detail during our initial consultation to make sure that we mutually understand what is required in terms of content for your business; this will help us to assess what we are looking to achieve in the online market and help us to decide how we can facilitate it through the website. The first thing we will look to do is establish the information that you want to have on your website and decide the best way to present this information.
You know your business best and I am sure we will learn a lot from you in a short space of time and help you to understand the advantages of an online presence. We will help you to understand the opportunities available to promote your business on the web in order to make your business equally successful online as it is offline.
It is a good idea ahead of our meeting to think about what information you want to display on your website. Perhaps you have a company brochure, a portfolio of work or photos, examples of business you have done or even customer testimonials. If you do not have any of these then it is a good idea to approach your satisfied customers requesting a reference. This is a great chance to involve your customers in your new web project as you can enquire as to what content they would like to see on there and ask what they think of your ideas. It gives you an excuse to call them or engage them in a dialogue when they next visit you.
Why not take a look at some other businesses that offer a similar service to you? This way you can determine what they are doing right or, more importantly, doing wrong. If you are able to provide us with examples of sites you like we can build you something similar or indeed something totally unique! We want your input as this will help us to create exactly what you want.