
The first step for any business looking to make a move onto the internet is to secure your online domain name. This will be 100% owned by you and unique to your business. The benefits of having just a domain name and a one page web presence are huge compared to having nothing at all. Firstly you will be listed on Google, the world’s largest business directory/search engine.
Google is now a documented word in the English Language! The phrase "Google It " has become common place and as popular as it once was no one ever said "Yellow Pages It". To "Google It" is to look something up on the Google search engine, if you do not have a website you are missing out on a lot of potential business through Google alone, and if you are not on there as a business you are immediately missing out.
Secondly after you have registered your domain name you can then use very professional email address(es) such as yourname@yourcompany.com, which sounds so much better than the generic alternative such as: yourname@googlemial.com. Email marketing is the perfect complimentary tool to any website and this is something we will discuss during our initial meeting.
Last but not least a small investment in a domain name and website can bring a whole new perspective to your business as well as attracting new customers. A website will help you to do more business and keep in contact with your existing customers. So for this reason you must absolutely get this right; with our guidance you will.
There are two common ways to format a domain name: one is to have yourbuisnessname.co.uk or .com or similar, these are the main two domain endings although there are many. Most people have a personal preference. The second is to include keywords relating to what you do, for example: interiordesigns.co.uk, bear in mind however, that some of the more generic names will have already been registered. You can be creative or simply use your business name or a combination of the two, the choice is yours.
Domain registration is a very important step in the whole process and we will of course help you to choose the one that is right for you.